oDesk has been around for a few years now, and I’ve used it a few times, hired a few people, but since moving to Thailand a couple of years ago, my staff costs here are so low I never need to outsource, I was in an outsourced country!

But, today with our current major project we need a pretty good flash developer, and we only need someone for about a week, so there’s no point recruiting someone, or even bothering trying to find someone in Thailand, I’ve just posted a new job on oDesk in about 10 minutes.

So easy to do I love it. And the really good thing about oDesk from a buyers point of view is that we have full insight into what they are doing and if they are really doing work – the oDesk system takes screenshots like every 15 seconds so we know if they are actually there doing work or are slacking off doing other stuff…

All round oDesk is a great place to outsource to, it’s just so easy, fast and worry free.

One thing I’ve noticed is that almost every ebook site for sale reads something like this

‘hot ebook – over $1k in sales in a week, looking for quick sale’

This should throw up all kinds of red flags… one, because 90% of the time all the sales are from ebay, so unless you’re an avid ebay trader (I’m not) your going to be shit out of luck there, also, most ebooks have a short life and limited market, they only make those initial sales then die off, especially on ebay where you will be pushing the same book to the same people after you buy the site.

You’ll need to expand the market the book more in other areas to keep the sales up.

Regardless, anyone looking to sell something that’s got 0 track record of sales, wants a very quick sale (a few days), oh and let’s not forget to mention they still want 10x revenue for it – so a $1k first month ebook they will try to sell for $10k…

I’m not writing off all ebooks here, but there’s heaps of them around, only a handful are good, but quick sales for large amounts of cash and no track record is just a dangerous investment if you ask me. If it’s made $1k in its first week or month, why not keep it for 2-3 months, grow it more and then sell for $30k… buyer beware.

Now that I’m back in acquisition mode, I’ll probably be blogging about lots of dot coms that are for sale! Since most of my free time will be devoted to finding some that I like and would be interested in buying…

As far as a sustainable site goes, things that I’m not interested in are proxies, image hosts, free hosts, clickbank affiliate sites, PTC sites, and directories. Sure they all can make money, some do quite well, but when buying one not building it from scratch, you really need to be careful about where the traffic is coming from, how sustainable is it, and will it be switched or turned off after the purchase, the traffic could easily be fed from their other sties they are running.

The other thing is, proxies, free hosts and what not often get banned from ad networks, so revenue options can be limited – as can be growth.

There’s a forum for sale over at SitePoint, it’s actually a good forum, the url is: http://www.businessforum.net/

It’s making $0, it’s pulling over 500 uniques a day, 250,000 page views a month.

But his starting bid is $12k, and his BIN is $35k.

The reality here is that it’s over priced; it only has 7,000 members, 5,000 threads and 24,000 posts. It’s a bit, but not a lot for a 2 year old forum, so it’s been kicking along and slowly growing, but it’s not shit hot and taking off or anything. He’s put a lot of work into it, but it needs a lot more to get it really going, regardless, it is a nice foundation to start from, so it’s defiantly worthy of purchasing… but not at $12k-$35k

I think the main problem here is that he bought the site 7 months ago for $11,600… back then it has 4,000 members, 14,000 posts.

He overpaid 7 months ago for it. And he’s trying to sell it for more now, because in his eyes from the price he bought it for it’s now worth more.

The reality is that he overpaid, back then it was worth $3-4K, and now its worth about $5-6k tops.

There’s no revenue, there’s only 500 uniques a day and only 7,000 members. To really get this forum kicking and making any kind of money, it needs 20 hours a week put into it and more marketing cash invested into it, in 2-3 months you could if you’re lucky kick it up to 1,000 uniques a day, but even then from ads alone you would be hoping to bring in $500 to $700 a month. You won’t do it from adsense, you would be doing most of that revenue from private ad sales.

So after expenses, and all your time, you’re not making much. To keep it going you would be easily spending $200 a month on marketing, let’s say you profit $500 a month (after that 3 months of heavy marketing and time spent), and then you’re looking at a site worth $5k (10x revenue) probably more because there’s revenue and growth and a long history.

Still, not worth $12k minimum, if I was him, I’d spend $1k+ on promotions a month and start putting ads on the forum, sell ads for 3 months, get some revenue in and then sell, at least then you’re showing the potential buyer of the site that the investment is going to be worth it.

OK, before I start this rant, I warn you that I see something that I think is bad, I can be a real asshole, mostly because I think whatever it is I’m ranting about needs a serious reality check and while everyone around is saying good things and being supportive, I feel there needs to be someone dishing out the reality of the situation, and I’m prepared to be that person. Not out of hate, but to really give whoever a reality check in the hope that they see the error of their ways, and either change profession, or step up their game a whole heap (go back to school).

Today’s ‘why the fuck would anyone buy this’ rant, is about http://www.bidcheap2u.com/

It’s for sale over at sitepoint, http://marketplace.sitepoint.com/auctions/36780 with a BIN of $6,000… and starting bid of $2,500…

It pulls 500 page views a month – 60 uniques – which is about right for search engine bot traffic, not people… Mostly what’s being sold is the code, he custom wrote it, and honestly so what?

There’s heaps of ebay – auction style scripts around that do all that his would do – and probably more, and not to mention, since he’s the only developer and he’s selling the site with code as a once off thing, if there’s bugs, errors, issues, and anything else, then you can’t get support, you don’t have updates, you will have to hire a developer to decipher his code, and then work out the issue.

This site is a liability, not an investment.

He should be selling the code to other developers with resell rights, or an exclusive sale, not a site on sitepoint. Or he should be selling a hosted solution and a singular marketplace, a single auction site with your own code is just pointless, it’s like buying a Russian custom built one of a kind car which you will need to manually comply to drive in your own country, and then find a Russian mechanic who can fix it when there’s issues.

Actually, I might start valuing things for sale on sitepoint and wherever else I see them, because as a designer, developer, investor, business owner, and whatever else I am / have been, I think I have a good grasp on the value of a site for sale. I’ve built them, sold them, bought them, invested in them and disowned them.

OK, so unless you’ve not read my last post, I’ve sold my last fulltime business, and now I’m starting the planning of my next ventures.

Since I’m debt free, have been for 10 years, the cash isn’t going to pay loans, it’s just cash to invest, so with this extra cash I’m going to do some things that I enjoy.

The internet is my life almost, so I’m going to get away from it more but I’m also going to get back into web properties and web business, I think I’ll start by buying some dot coms that have profits of the $1k a month and up mark, and delegate the operations and management of them to a new staff person I’ll take on.

I have the advantage of being in Thailand, so a fulltime ‘web guy’ will set me back about $380US a month, I’ll track him using things like rescuetime.com, and I’ll check the sites and what not to make sure things are running smooth still from time to time. I’ll try to pick up a few sites that interest me, all with revenue and hopefully revenue of about $1k a month and up, usually sites like this sell for 10x profits, so $10k for 1, and I’ll try to pick up 3-4 of them, it’ll take some time because I’d prefer some quality sites, not random proxy sites or short term duds.

I’ll probably spend some time working on the sites and working on a plan to build them up more, some marketing plans and future development plans, see if we can grow the traffic and revenue, and then in 6-12 months maybe sell them? Maybe keep them, who knows, just have some fun trying to grow them and see where it goes from there, it all really depends on what sites I can pick up.

And for offline business… well that’s a whole post on its own…

I don’t know about you, but Yahoo buying out a Web Analytics company called IndexTools, and also testing Google ads on 3% of the Yahoo network search results is a sign of desperation from Yahoo – trying to stop a takeover that I think should happen.

Microsoft acquiring Yahoo in my opinion is a good move for Microsoft, and maybe even a good move for the internet in general, I’m still a little divided on that 2^nd point.

It’s great for Microsoft because Yahoo has a following of developers and general public, both of which Microsoft needs to set up its internet campaign overall – in followers, developers, advertising and more.

Not only that, Yahoo has a whole heap of other services that could be easily folded into the Microsoft family of services, such as their poor music delivery service, mail, developer network, geocities etc etc.

As for Yahoo, well I never thought they had the long term fire power to enter a war with Microsoft and Google, sure they have big numbers, and have for a long time, but Google came along pretty quick and stole a large share of that, and Microsoft is really pushing themselves into the arena.

Yahoo IS innovating, but people aren’t hearing it as loud as when Google innovates, I think Microsoft would do Yahoo some good, Microsoft knows how to make noise, even if it’s not always good. Yahoo has a lot of services that have been launched pretty poorly and developed poorly too, they seem to give up on them at times as well, I think this is where the Microsoft side of things can really help, Microsoft seem to stick with things and push enough resources and money into something until it either works well, or is completely dead.

Personally I think overall it’ll be a good move to join the two, the public might even benefit here somehow, not sure just how yet – besides some nicer apps around, it might mean there’s a gap in the market for another search provider, who knows.